Business

The pandemic has affected businesses big and small. It’s left no place untouched in terms of its adverse side effects, lockdown protocols, and health and safety measures. While more prominent companies may have had the wiggle room to adjust and compensate for the new difficulties posed by the pandemic, smaller businesses didn’t have that luxury.

Opening a restaurant business is the ultimate dream for many people. It’s a competitive business where you need to encourage customers to dine and have fun at your place more than other dining establishments. If you fail to reach your target customers, there’s a high probability of losing your business venture. Sadly, many startup restaurants

Have you ever thought about starting a side hustle to supplement your income? Or maybe you’re in between careers and need a quick way to make ends meet. The good thing is that there are several fast and straightforward methods to generate money online -and you can do all of it regardless of your background. Due

Have you been on a farm lately? Farms are very different from the farms of yesteryears. Forget about what you see in TV and movies where farmers manually till the land. Farms have changed over the past five decades. They are bigger, and they have more yield. The livestock is also being raised differently. Chickens,

When managing your finances, it is important to be meticulous. This will help you stay on top of your spending and ensure that you manage your money wisely. You should also avoid making impulse purchases because this could affect how you spend in the future. When people think about managing their money, they often focus

The rapid rise and continuous growth of social media platforms have driven businesses to utilize this channel along with traditional advertising modes such as TV, events, and print. Social media is highly effective in sharing information with broader consumer markets based on the internet and smartphone apps. Fortunately, social media networking sites are open to

For most individuals, investment is essential if they want to have a stable retirement. As the financial repercussions from the recent health crisis have revealed, a steady economy can be suddenly thrown into question, leaving many people who haven’t planned for unexpected economic deterioration. Those who were able to hang on to their assets, on the other

It is not uncommon for companies to use both digital and traditional marketing strategies. The two methods of marketing complement each other so well, with their advantages and disadvantages. For example, digital marketing is great for reaching younger generations who live more on social media than television, while old-school marketing lets you target a wider

A business cannot exist without its customers; that’s just common sense. This is because companies need the constant flow of money to continue operating — money that comes from the support of their loyal customers. However, without the paying customers, there would be no other source of income. Of course, the business owner could continue

The world of advertising is full of complexities. To an average bystander, advertisements may not seem like a big deal because they are only meant to disseminate information and attract an audience. But to an industry player, advertisements are like trophies. They are the ones that survived the rigorous process of conceptualization, creation, and revision